01
Zoho and the foundation years
I started in SaaS at Zoho, where I learned the fundamentals of growth, lifecycle, automation, and how marketing systems translate into product adoption, retention, and revenue.
About
Over the last few years, I’ve worked across demand generation and go-to-market systems inside early-stage teams. Everything I do comes back to one question: how do you create leverage when teams need to move fast without structure?
Career journey
01
I started in SaaS at Zoho, where I learned the fundamentals of growth, lifecycle, automation, and how marketing systems translate into product adoption, retention, and revenue.
02
Working as an early demand generation hire, I focused on building enterprise lead generation channels, marketing automation, analytics, and growth operations across global markets.
03
At Zluri, I grew from the first demand generation hire to Director of Demand Generation, helping build the demand engine, scale the team, and strengthen the systems behind go-to-market
04
Over time, my role expanded from execution into broader ownership across prioritization, team structure, operating rhythm, and cross-functional decision-making.
05
At Consark, my work now sits at the intersection of AI systems and GTM. Alongside that, I’m exploring how AI systems, and tools can create real operator leverage.
Personal notes
Writing helps me think clearly and make sense of change.
I’m also drawn to visual ideas, design, and creative exploration that sit adjacent to my work.
Reading is a big part of how I think. I tend to follow ideas across disciplines and see where they lead.